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That sounds good as you are relocating your budged to the marketing. The only thing that you need to do to get listed in a big exchange site like kucoin. it sounds like you are having a serious intention to develop your project. Just always be consistent and you can follow the trend to get into the hype. Once your project gets the hype and im sure that if your project can get the demand easily and this will bring good daily trade volume and popularity for your project. Influencers could help you but you must also aware if sometimes only some that can give impact to the project. So many paid and promote but the impact was zero.
Yeah agree when have developer looks serious for listing coin on bigger exchange investor will applause and keep try for investing because bigger exchange market have good attention for the future. Right now still less developer and owner want really working hard for listing coin on bigger exchange market, they only care with how much profit getting from pre sale but not want to use half or money from pre sale to pay listing fees on bigger exchange market, I think shit exchange market is not good for listing coin and have volume transaction with KUCOIN or Huobi will give credit positive from investors.