The intelly platform is organized not only to simplify the sale of real estate and the use of smart contracts. The main feature is the ability to profit from real estate tokenization, from owning tokens, etc.
This is not the only one startup project on the market with the implementation of the idea of combining real estate and blockchain. But that's the point of innovation, to make familiar things easier. In the Intelly platform, I see the potential as a model of stable earnings without great difficulties for newcomers to sales.