I always check coinmarketcap.com every day and all trending projects.
Among trading projects, there are a lot of dogs meme coins. They raise a lot because dogs meme was a trend of 2021.
But maybe in 2022 the trend will become a cats meme coins likes this
https://twitter.com/angrykittytoken/status/1479171278171000833Everybody like cats and they are more popular in internet then dogs

The most important not quality but quantity of cryptocurrency projects.
They must be useful for people to be in demand.
In such situation only the best projects will be able to survive.
During the rise of the market, cryptocurrency is very popular and there is a big demand for new projects.
But when the market fall cryptocurrency becomes not profitable and people lose interest in it.