It is necessary to have experience to evaluate the future potential of the coin.
Especially it is difficult to do during the fall of the market because the market is very unstable.
During the fall of the market investors lose their interest to cryptocurrency and not all the projects will be able to survive during the fall of the market.
Now the economical situation very difficult, the price of many shares and stocks falls.
Fiat currency falls too, there is a big inflation in many countries. That is why many people prefer to use cryptocurrencies not to lose their savings.
That is why many experts thing that the price of cryptocurrency will continue to rise as the demand in cryptocurrency will rise too.