Most of the feedback that I'm seeing on this page talks about the lack of promotions of the platform. I agree that it might hurt on the advertising side of things, but if Thunderpick offers good lines and odds consistently, people will naturally come. Some bookies give out lots of promotions to attract bettors but they lack severely in customer service, speed of withdrawals, and grading the bet. But if Thunderpick offer those 3 things better than other platforms, they will gradually build people that will bet on the site.
I think promotions are good, especially on big titles. This is where Thunderpick should focus, and they would grow solidly so long as they don't neglect the qualities wherein they excel while others do not.
I think for now what you are suggesting is a must in every gambling site, the competition is tough, one site has to compete better in order to operate profitably. One thing I see is that they differ on competition but once they attract gamblers, it also boils down to the users' experience. In fact, the most popular casinos here in the forum have lots of promotions and it starts with being active in their ANN thread.