As trader, it's our responsibility to keep doing our research and study in finding good assets that have potential to grow big. We never stop trying to sort the market and rinse those old and new coins that are offered. With your own analysis, you'll be guided that not all are good, but there are chances to bounce or rise.
Timing is your best buddy in placing your investment, whether it is just a pump and dump project or there's something good behind
the coin, with good timing, you are still going to gain and grow your money.
Unfortunately there are too many newbies who will ignore what you just said, and instead they will focus on making as quick cash as possible and the method to do that would be to check out the biggest influencers.
If one influencer has a chance to share something and also the power to increase the price of that thing, these people will end up checking him all day, checking multiple influencers like that all day and try to be the first one to buy before the pump when they tweet it. After that, if they are early enough they try to sell for profit, if they are too late then they end up making a loss. Unfortunate method but it still happens.