Well, you can't really argue that all consumers will act rationally, and then also admit that many consumers do no due diligence and freely use a scam exchange because they haven't read a single one of the plethora of valid and proven scam accusations against YoBit. Sending your money to anonymous strangers online without doing a single check on whether or not they are scammers is not rational behavior. The same is true for most shitcoins. The same is true for a project which prints infinite tokens to keep it solvent, and yet how many people just lost how much money when Luna collapsed because they didn't spend 10 minutes learning about it before throwing their money away on promises of 20% APY and other such obvious lies?

Consumers are not rational. Consumers are greedy.