Do you really think we’re going to achieve mass adoption through celebrities?
Nope, they are here because they see a lot of money there and they are using there fame to get more $ on their bank accounts so expect that they are doing this for their own personal good. But somehow it can give good effects but don't think it will go for long term because knowing celebrities they are master on creating hypes to have good exposure to theirselves and their products promoted.
A lot of artists are now getting attracted to these NFT's, you're right they see big money because they are popular. so many fans are willing to pay thousands of dollars just to get these exclusive NFTs from their Idol.
with these NFT's they can promote their products without paying Taxes.