There is not much to do, with the exception of trying to warn newbies and other users about the dangers  of those coins there is not much else we can do.

After all this is not really a new process as well, for thousands of years people used gold and silver directly to buy products or settle debts, however in a process which took a long time governments convinced people to eventually accept pieces of paper which had gold baking them up, and what happened? Governments eventually stopped that backing and effectively stole all that gold from the people, so it is not surprising a similar process has began against bitcoin already.