True, and then those novice who bought when the market is green and then seeing the bear market complain and bitch around. But they didn't realized what is going on with the market, maybe it's better if they will learn it the hard way as experience is the best teacher to us. So this is going to be a long hard grind going up again and it might take years. So it's better to hold or better buy bitcoin because they are extremely cheap.
Being a holder is not easy. Even I need to study for a long time. Sometimes many can hold back but don't know when to take it off. Being a holder must master emotions and technicalities. The emotion to stay has a mentality of staying and being patient in the middle of a bear market while technical is to make a decision when we should exit the market.
Many people are impatient, because of emotions. Many people choose short-term scalping techniques instead of holding for too long. Because they do not have emotional, mental, patient, technical and fundamental management.
The difficulty depends on too many factors, for those which are emotional and do not really understand why bitcoin is so amazing then holding their coins is without a doubt something very difficult for them to do, however if you have your emotions under your control and you understand very well that bitcoin is a project that is incredibly solid and innovative, then holding your coins is not going to be that difficult even under the most dire circumstances.