Binance is announcing an exclusive, multi-year NFT partnership with Portuguese footballing legend Cristiano Ronaldo. Through this partnership, Binance will launch a global promotion aiming to give Ronaldo’s fans an introduction to Web3 with a compelling entry point into the world of NFTs.
Good integration, and most importantly solves two problems, and promotion of the service itself through a huge army of soccer fans, and selling to them many times more expensive than the cost of NFT tokens. The advertising integration will quickly pay for itself, even with the participation of stars like Ronaldo. The most important question is whether this collection will be valuable in, say, 3-5 years or a new one will be released and everyone will forget about this one and these tokens will turn into a pile of garbage?