Investing in new project in this bearish market conditions obviously risky although a new project which is strong enough in both technical and fundamental ways might be beneficial nevertheless I prefer to invest in already established altcoins for example Ethereum, Matic, XLM etc.
Investing on established altcoins has more confidence to achieve a huge amount of profits in future than new projects in the market. Old projects is more reliable in this bearish season than new projects that look like potential project that has what people want in the community but to scam people at the end of the project. I think, those established altcoins are more favourable to long term traders because their price is still looking good for investors to make a good profits from their trade in the market.
During the fall of the market it is possible to buy tokens of new and prospective projects for the best price.
The most important is to evaluate the potential of the projects to understand how it is useful.
It is necessary to check what the project offers and how it is useful like this
https://twitter.com/nugen_coin/status/1549285079624863745