I think this is just human nature. Why would anyone think of the aim of bitcoin if they are at a loss? Though bitcoin is a long term asset and should be treated as one.
Human nature that only thinks about profit through Bitcoin will indeed ignore the purpose of Bitcoin so it must also be considered as a very natural thing because they only think about profit and have to take care of every asset so as not to lose value. Which means they just want to make a profit through faster sales without thinking about holding back in the long term.