If you see a comment offering free money if you click on a link and follow the steps. Scam. If someone DMs you and asks you to send them money so that they can invest it for you and return double. Scam. If you see a YouTube video where is claims that you can get a high x% ROI by investing in an obscure coin. Scam. Literally anything that leaves an initial impression of "wow, I can make a lot of money if I do that". SCAM.
I totally agree with you. Most people today are very interested in narratives or videos about someone making a lot of money from a very easy business. Most of the people who get scammed are usually boomers or people who are new to investing or trading. Therefore our action is to be able to educate people around us about the risks of investing and trading, so that we can minimize fraud under the guise of investment or trade.