I agree. We cannot have a healthy price increase if there is no development or at least increased utility that accompanies it. The last project from the developers was the XFUNArcade platform, which was announced only recently, but I'm surprised that this wasn't reflected in the token's price significantly. Maybe the problem is with marketing?
There is one person who may help, Musk. Can you imagine he announces on Twitter "I buy FUN"? Maybe it might be an idea for promotion - to find an interesting person to became "face of FUN". Football player or so. Or at least 1-2 youtubers.