The network's hashrate is getting little too low for my liking. Any ideas how to get more miners into the coin? The twitter/fb/etc. approach isn't working very good, which might have something to do with the fact that I don't have any friends who would also be into cryptos.
This is a very typical phenomenon. The day the coin starts many miners rent the rigs while others with higher hashpower decide to mine as well. After few days, once they have enough coins, they switch into something else. There's nothing to worry about lower net power atm. This is, after all, a week old coin.