Some time ago I saw a new gambling site appear with a signature campaign managed by the professional Manager like Hhampuz , Cryptobrainbross. Like campaign Fairspin, Bluechip (which I follow) both gambling sites didn't last long. Fairspin only runs for 2 weeks and Bluechip only runs for 1 week, and for several other signature campaigns it has also started to be held or ended.
Does this bear market affect the finances of the casino sites as well, so they have a low allocation for signature campaigns.
A signature campaign is a part of marketing promotion. if some of the channels do not bring benefits, then you stop investing in that type of advertising.
as far as I have noticed, signature campaigns bring a more tangible result only after a long period. it takes time and constant presence to become recognizable, and for that, you need a slightly bigger budget and patience.
all the short-lived campaigns expected more in the few first weeks, although this is difficult to achieve, especially in the gambling industry where the competition is huge.