Every time any of the Paul brothers will have a match, most of those matches are favorable to them. We don't know if that's part of the contract or script that has been made.
But with money that they're including to it for those fighters to agree on their matches, they're paid well and this match is nothing to them but just a free lunch and quick part time job.
No, people are only rooting for Jake Paul, not Logan Paul. This because Jake Paul have a clean record and undefeated, while Logan Paul already lose against KSI on the professional record, not win against Mayweather on the exhibition fight and draw against KSI on the amateur fight. If Logan Paul will have another fight, I believe he will become underdog since most people will think he will lose or draw.
As long as Jake Paul is fight against unexperienced boxer, old people or coach, Jake Paul will win 100% lol.
Addition to that, as long as Jake Paul and his camp initiate the exhibition his chance of winning is high, though I go with your point it's Jake Paul who set it up favorable to him but in terms of making money, both are good in picking the fighters to fight with, they keep sucking fans money from the ticket sales and viewers, there's no stopping as they really assessing the potential before calling or scheduling the fight.