Sport is something that is universal anywhere in the world and we know that for a long time various companies that are connected to cryptocurrencies have been using it to advertise their services. Of course, this helps to raise people's awareness that there is an alternative, although it should be known that Bitcoin is not the only cryptocurrency that is advertised and that there are a lot of bad projects that are promoted through sports.
The entertainment industry is a broad term because we can talk about online entertainment in the form of sports betting or casinos, but also the film industry and increasingly popular streaming services that still do not accept cryptocurrencies. However, all of them are only part of a much larger puzzle in which there are many participants.
Even when people have an option to pay with Bitcoin, in many cases they chose not to.
Of course they don't want to, because they bought Bitcoin for a completely different reason, and even if they want to pay something with the same, they face the initial problem of how to do it. As simple as it may seem to you and me, I know from personal experience that the average person does not want to think much when they need to pay something - a bank card with contactless payment or cash are much simpler solution than Bitcoin.