Now it is assumed that the Europa League is not too prioritized for big clubs, it seems that this season is a little different because of the pressure that is on the Europa League by looking at the clubs that are currently contestants, it is clear that it will definitely be exciting and of course it will bring in quite a lot of money.
Especially for Arteta, Xavi or Ten Hag this can be proof because the club they are currently training needs proof with trophies, especially for Barcelona and Arsenal who have spent quite a lot of money in player transfers.
The main goal of the big clubs is their league title and the Champions League. But this season is a little different. Many big clubs are now performing in Europe leagues. But still the main sign of every team is its own league title. Barcelona and Arsenal will be looking to secure their league title. And then they will want to win the Europa League title. But as a common spectator we would definitely like to enjoy a competitive league.
Actually there are other things that they are also after because if they really want to win and the top 4 is difficult to achieve in the domestic league then indeed one of the other advantages of being a champion here is a direct ticket to the Champions League so they keep waiting for that and it was proven to Frankfurt in the season then.
The Champions League, as its name implies, is a place for champions, so it's quite natural that a lot of people want to be there.