Though, in reality, all investment have corresponding risk and potential benefits, it so happen that with casino token you are more on how the business will be developed and attract more gamblers to play around and continue to generate profits.
If you consider the fact William Hill, Ladbrokes, Paddy Power are businesses that have been live for so many years, and people "invest" in them via shares in the stock market - then these tokens offer a much better alternative without the hassles of getting involved with the stock market.