History is by people and their demand, products to satisfy their demands.

In the past, no Internet
In the past, with Internet, no e-commerce
Later we have Internet, e-commerce growth and adoption.
Since 2009 we have Bitcoin as a peer-to-peer electronic cash for everyone with their own banks.

Platforms can create their own currencies to internal payments, tipping but they must be allowed by local laws, legislation, governments, central banks. Less freedom with their native currencies than with Bitcoin.