Business reputation is an asset. It can be increased by long term effort. The number of gamblers on this forum is countless. A gambler usually notices a few things especially as you mentioned deposit and withdrawal aspects are very important for gambling sites. Also, having a small deposit and withdrawal mechanism is good for new sites. Another thing that needs to be emphasized the continuous promotion of gambling sites. Gamblers believe that who start promotion for few days and then stop are usually financially vulnerable. So continuous campaigns will bring benefits which can be realized after a long period of time. Along with these, various bonus offers to attract gamblers.