The difficult when promoting bitcoin locally is that local people usually lack interest or necessity of doing global transactions. They are fine with fiat payment system and their debit/credit cards. Also, they don't get inspired by having their money in self-custody, that is, on their own hands the whole time. They are fine with banks taking care of it (or it's because they don't even have money at the bank). So depending the approach they don't get interested in btc.
I believe the way to persuade them to adopt bitcoin is the profitability potential on long term, but then, we have to ask ourselves, does it worth to promote bitcoin this way?

One of the best things one can accomplish in a lifetime is definitely becoming embedded with knowledge. While some people are only now becoming aware of Bitcoin and cryptocurrencies, it is a long-term project that has been in existence for decades. In certain nations, bitcoin is widely used; in others, not so much. Promoting bitcoin locally is extremely challenging because the average person doesn't want anything that will confuse him about his transactions or money. They lead an antiquated lifestyle devoid of technology, and the majority of them don't even know how to use a smart phone, let alone own one. Although not always in the surrounding areas, persuasion can be guaranteed.