They are now running back their sig campaign which is good indication that they want to make this casino became a competitive one so I guess the question remains here how consistent they are running this marketing because the winner here will be the one who can afford to make their campaign last long. Budget will matters because spending lot here is necessary since that's how business should do to spread their casinos existence especially this is a big forum.
How long or not the campaign lasts really depends on the budget and how effective their campaign is here.
The industry is highly competitive and it's not just about who pays the most, but of course there are many other things that can help a casino last long including a good reputation, customer service and etc.
It's hard to compete to be the best without a big promotion budget, but if the marketing team is consistent and can attract lots of new customers then no matter how hard it is at the beginning it will be good enough in the future.
As someone who enjoys gambling on a regular basis, I see the value of a strong advertising strategy in establishing a positive image for a casino. You are completely correct in saying that the budget plays a significant role in deciding the campaign's success and the casino's durability in the highly competitive sector.
However, I feel that other aspects, like delivering outstanding customer service and a broad selection of games with fair odds, may contribute to a casino's success as well, based on my own experiences. A good reputation can go a long way in keeping customers coming back.
Loyal customers are actually what businesses really want because they do help promote the casinos