The bad news is that with over twenty thousand alts and tokens out there, it's hard for anyone approaching it at first glance to understand that there is only one digital currency that is essentially different from the others.
Altcoins are pump and dump games which are not responsibility of Coinmarketcap to control.
And those that are not pump and dump have other disadvantages, such as premining or being centralised.
In the end, people learn the hard way. They invest in some alt/token hoping to hit the jackpot, lose the money and if we are lucky, they do more research and end up understanding what bitcoin is.