Kind of confusing? Maybe for some who are not attentive enough to make a research or not looking at it twice.
I mean even a newbie knows the spelling of Bitcoin right? The project is a different project and that's based on Ethereum blockchain. I don't know why your friend sees Bficoin as Bitcoin? Does your friend having a hard time reading the same word twice? Maybe teach your friend to read the same word twice.
I remember FTX with this one. 
Spending huge amounts of money thru advertisements. They also spend some money giving donations to the politicians in the last elections. They even changed American Airlines Arena into FTX Arena. Ending? SBF scammed the users, the advertisers and all that is connected to the exchange.
I mean even a newbie knows the spelling of Bitcoin right? The project is a different project and that's based on Ethereum blockchain. I don't know why your friend sees Bficoin as Bitcoin? Does your friend having a hard time reading the same word twice? Maybe teach your friend to read the same word twice.
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Scammers can spend money to ensure that they get victims. An advertisement of National TV should not still be trusted, you must always do your own research.Spending huge amounts of money thru advertisements. They also spend some money giving donations to the politicians in the last elections. They even changed American Airlines Arena into FTX Arena. Ending? SBF scammed the users, the advertisers and all that is connected to the exchange.