From the look of things bitcoin price will not come up soon, I guess is better to hold on till when it will show strong signal before putting in money again to escape losses and people who their investment is long over due are already victims of the Price dropping. We should try to be careful this period that bitcoin has not direction. Imagine a friend investment $2000 but what is currently left in his wallet is $400, and the deep is still bearing down the nuds.
Hold on, but if you must buy now be wise to use spare income.
I believe the bottom line is you guys are looking at Bitcoin investment wrongly. The price is just about where Bitcoin topped its price for that Day 17th March 2023 when you made this post. I want to believe you must have said the same thing when Bitcoin dropped to $15k+ thinking the price was too high and would probably want to wait until it shows a strong signal and moving from $15k to $27k isn't a strong signal

As for your friend that invested $2k, even though his portfolio is reading $400 does not mean he has lost money as long as he will continue to HODL till the market reverse which I believe he should do.