Do you think social media is now becoming more a place for business than socializing, Could it be as a result of digitalization and things moving online or more people now starting business online because of need to somehow generate income or another source of income for self to survive the economic situations which is becoming tougher?
Utilizing social media to run a business is the most accurate method today. Considering that every day there are millions of people who hold gadgets and continue to interact via social media. In addition, the use of a digital platform, where each individual can run their business on a platform provided by a company. Facebook's change from a social media platform and switching functions or having a dual function to an ads platform shows that there is more use of social media to run a business, compared to socializing.
Yes, that is a current fact, I also don't deny that today more people are selling and or doing business through social media, because it is indeed cheaper, more effective and more efficient for marketing that can reach many people in one broadcast, as you said. that today everyone uses social media, even from small children to old people, so that it becomes the main target for business people to market their products, and I notice that it is more effective in doing business. Yes, even though basically today we don't fully use social media platforms as a medium for socializing or communicating, but that's not wrong in my opinion, and even if there are people who don't like it, I think it's a natural thing for any development.