I mean, you have said it yourself, the public does not buy into Bitcoin even if it has good price history because it was involved in many scams. These past few months alone, many rug-pulls and scam coins have been exposed and brought into the mainstream and many people associate cryptocurrency with Bitcoin, they would have assumed that Bitcoin may also be another crypto scam.

Bitcoin really needs a mass-friendly PR strategy launch to distinguish itself from fraudsters. Spread awareness and information that can be easily understood even by the most computer-illiterate, maybe even publish real experiences of people who gained something out of Bitcoin. But that would be really difficult since Bitcoin is not really a company so it must really to its users to uphold its image.