Bitcoin's marketcap currently reaches around $530 billion and of course with a very large marketcap it takes a lot of capital to be able to pump, moreover many people are afraid of another bear market so when they feel they are getting at least 7% profit they prefer to sell making it difficult to price go on.
For the cryptocurrency market, 7% is almost imperceptible price fluctuation. Sometimes it happens that the price can change much more in one day. I think investors want to earn much more. It's normal for traders to make 7% profit on the stock market, but on crypto people are used to different numbers.