A bull market it refers to a market that is on the rise and expected to continue to rise. In contrast, a bear market refers to a market that is on the decline and is expected to continue to decline. To have a potential profit from bull market is to invest in stocks or crypto currencies that are likely to increase in value as the market goes higher. One way to potentially profit from a bear market is to short sell stocks or other assets that are likely to decrease in value as the market falls. Always remember that investing can face risks and it is important to always do your research and try to consult a financial advisor before making an investment decisions.