I don't believe people feel there friends will do better than them that's why they're not teaching them how to go about the cryptocurency industry but they don't introduced them because they're trying to avoid been accused of scamming them because when things go bad, people are too quick to blame people that introduced them to the opportunity but fail to acknowledge those that introduced the opportunity that they succeeded from.  What I feel make people to hesitate investing on Bitcoin is because people that have the finances to spare.

Another thing is because of the reputation that the industry has to the general public. Many people know Bitcoin for been a scam coins used by scammers and hackers. Also people who are looking for quick richest are what the industry is associated with and people tend to stay away from this type of business due to the ugly experience they had with similar projects in the past.  Misinformation is among what is making people hesitate their involvement in the industry and they need enlightenment or such misinformation will keep on spreading.