They tried hardly to be a new 9gag and ignored the fact that most people were just using their service as image hosting only.
Please, apart from image hosting, what other services does imgur offer? 
I don't even bother to browse the site let alone to create an account. I knew them through this forumAdvertising services....
Users can also Upload videos, memes, gifs, and images to simply earn money from views, grow your page, and profit from advertising. Imgur has over 100 million monthly users and is a massive site. You will make a lot of money if you know your way around it.