I think it's already too late to invest in PEPE.
IMO, The perfect time to invest in meme coin is when no one cares about it. By the time everyone’s talking about it it’s too late and you’re probably gonna get rekt.
according to Coinmarketcap PEPE has indeed gone up 4000% from the All time low,
meaning that PEPE is indeed a very high risk for long term investment, moreover PEPE is also as memecoin,
for project development I think we all know that memecoin means nothing,
yes if you want to buy PEPE at the current price is okay as long as you know when you have to leave PEPE.