1. Bitcoin
Bitcoin has shown some positive price momentum recently, even briefly surpassing the $28,000 price level. BTC gained support above $26,000 on May 25 and continued to rise until peaking at $28,300 on May 29.
Over a slightly longer period, bitcoin has managed to defend most of its gains since mid-March, when BTC staged a comeback after falling to support at $20,000.
Recently, analysts at banking giant JP Morgan said that the current price of gold, combined with the amount of gold held for investment purposes, implies a Bitcoin price of $45,000.
However, this applies only to specific assumptions. The team of analysts, led by Nikolaos Panigirtzoglou, wrote:
" In turn, this implies a price of $45,000 if bitcoin equalizes gold in private investors' portfolios under venture capital or [volume] adjustment conditions. "
The team also warns that bitcoin's upside could be limited by a number of factors, including regulatory crackdowns in the US, banking issues and the fallout from last year's FTX crash.
Either way, Bitcoin is the cryptocurrency to watch right now, given that there is no clear trend in the crypto market.
2. Maker
The core development team at MakerDAO has proposed increasing the Dai savings rate (DSR) to 3.33%. Currently, the DSR is set at 1%.
The DSR specifies how much the user can earn from the Maker agreement by depositing Dai Stablecoin. The proceeds are funded by a stabilization fee charged by the Maker Agreement to users minting Dai stablecoins.
While adding a DSR would make Dai a more attractive asset, it would also make borrowing from the Maker agreement more expensive. According to the team that wrote the proposal, the overall impact of an increase in the DSR to 3.3% on the Maker ecosystem would be positive.
Of course, the Dai savings rate increase is subject to approval by the MKR holders through the MakerDAO governance process. If the proposal is passed, the increased DSR could have an impact on the entire DeFi ecosystem, driving up the Stablecoin supply rate.
3. TON
The TON Foundation recently launched its $25 million TON Accelerator initiative, which aims to fund promising projects built on the TON blockchain. The program hopes to invest $50,000 to $250,000 in each project that meets its criteria. In addition to funding, the accelerator will also provide other resources, such as guidance for eligible projects.
The accelerator program has attracted partners such as Gotbit Markets Global, Web3Port, Tonstarter and Cypher Capital.
Initially, the TON Accelerator program will focus on supporting projects that build decentralized finance (DeFi) solutions. The TON accelerator program is funded by the TONcoin.Fund, which has set aside a total of $250 million to invest in the TON ecosystem.
Here's what Justin Hyun, head of incubation and development at the TON Foundation, had to say about the TON Accelerator initiative:
"This is the start of many different incubators that will be supported in the future. The funding is part of our local hub rollout strategy, and our ecosystem will focus on attracting new developers as well as successful repeat founders across major locations around the world."
What lessons does Nike's embrace of NFT marketing hold for other Web3 companies?
Nike's entry into the NFT space demonstrates the unique evolution of digital marketing, and the renowned sports brand has seamlessly integrated the technology into its NFT marketing strategy, providing valuable lessons for other businesses to navigate the Web3 ecosystem.
So, why is Nike using NFT marketing, and what can their approach teach you about Web3 projects?
Nike's exploration of NFT shows that it fully understands the changing mindset of consumers, recognizing that the growing interest in blockchain technology, digital ownership and collective creativity is driving it away from a single, traditional marketing strategy.
Instead of focusing on technology, Nike's marketing team focused their efforts on the consumer experience, a strategic move that allowed them to connect with their audience in innovative ways.
By labeling their NFT product as a "virtual product," Nike has subtly steered clear of technical jargon. This choice of terminology highlights its focus on the value and experience of the product, rather than solely on the technical issues involved.
Keenly aware that its target audience was more interested in experiences than technology, Nike seamlessly blended traditional marketing strategies with NFT marketing strategies to increase user engagement.
Nike's move into NFT is also designed to foster a sense of community, with the.swoosh platform providing fans with an ecosystem to interact, create, collect and trade digital assets. This community-centric NFT marketing strategy engages fans in novel ways because it increases fan loyalty to the brand and paves the way for a new relationship between the brand and the consumer.
Nike's NFT marketing strategy provides valuable advice for businesses ventuing into the Web3 space, and here are some ways you can use their approach to drive your project:
Focus on the consumer experience: Rather than inundate the consumer with technical jargon, focus on the value and experience provided by the product or service itself. Nike's example shows that plain language can make products more accessible and appealing.
Build community: Creating a community around a product or service can significantly increase user engagement and loyalty, and can foster a sense of ownership and investment in the project by providing a space for users to interact and contribute.
Harness the power of digital ownership: Emphasizing the uniqueness and ownership of digital assets increases the perceived value of them to users. You can take advantage of people's growing interest in digital ownership to provide them with exclusive experiences in the form of NFT, and you can rely on marketing agencies that specialize in NFT for professional services.
Try and learn: Like Nike, don't be afraid to experiment with NFT marketing strategies. The Web3 space is relatively new, so there are numerous opportunities for innovation. This space can be used to experiment with different strategies, learn from successes and failures, and continually refine methods to help businesses effectively advertise their brands and NFT.
Nike's innovative leap into the NFT space is well positioned to help generate potential customers and provides a good model for those seeking to navigate the Web3 ecosystem.
By focusing on the consumer experience, building a community, and leveraging the appeal digital ownership brings to users, a powerful NFT marketing strategy can be created that resonates with consumers in the digital age.
Cregis Research: Why are MPC wallets more Secure than regular wallets?
Popular plug-in wallets, such as metamask, work by generating seed-mnemonic-public-private keys through the BIP 39 protocol, and each transaction also requires the private key to participate in plain text.
The MPC wallet has only a fragment of the private key and is stored on different devices. Therefore, the MPC wallet does not expose the plaintext private key in the process of signature transaction. Even if the user's device is hacked, the hacker cannot obtain the full private key. But there is a post-risk that faces users......
Recently, the private key security of wallet has once again become the focus of public opinion. In early March this year, a large number of addresses with ARB airdrops were leaked private keys, triggering a "windfall" for scientists; Earlier, an industry OG tweeted a warning: "Found a new way to steal money, in foreign KTV, fraud gangs quietly KTV sharing power bank modified and implanted malicious programs, guests in KTV singing, drinking consumption what is a stay is most of the day, the mobile phone is easy to no electricity, and then go to borrow the charge bank, the result you think the charge bank in their mobile phone charging, The result is reading the data in the phone and stealing the private key in the wallet."
How can the average web3.0 player protect their wallet assets from tragedy in the dark forest on the chain?
An increasingly popular solution is the MPC wallet, but how does it work? Is it really completely safe after use? This article will give you accurate science.
Firstly, the Multi-party Computation (MPC) is a zero-knowledge proof technology path proposed by Professor Yao Qizhi of Tsinghua University in 1982. In practical application scenarios, it covers a large number of modern cryptography technologies, such as RSA, ElGamal, ECDSA and other public key cryptography algorithms. And Shamir secret sharing protocol. The combination of these technologies makes MPCS highly secure and scalable, and ensures the following security requirements:
Distributed encryption allows data to be divided into multiple copies and stored in different parties, thus avoiding the risk of data leakage.
Zero-knowledge proof can prove the truth of a fact without disclosing other information related to the fact.
Secret sharing allows information to be distributed to multiple parties, ensuring that the information as a whole is not independently controlled by any party.
The current industry approach to applying the MPC concept to wallet products is:
Each wallet manager (participant) holds a key fragment;
A certain number of parties cooperate when the transaction is required, and the full private key can be recreated and the signing process completed in TEE (a trusted encryption execution environment).
This business process keeps the plaintext private key from being exposed during the transaction. Even if the device where the key fragments are stored is compromised, the hacker cannot obtain the full private key to improve security.
It is not difficult to find that, compared with those implemented by Safe (i.e. Gnosis) and other smart contract multi-signature wallets, the core differences are as follows: smart contract multi-signature wallets participate in multi-signature through private key (blockchain address), and there is still the risk of private key theft; However, participants of MPC wallet do not grasp the full private key, but implement the Threshold Signature Scheme through key fragmentation, thus eliminating the single point of risk.
But are assets now completely safe? Obviously not!
Although the MPC wallet implements the security of the signature process, it puts a post-risk [fragment security management policy] in front of the user.
The private key fragment management strategy of MPC wallet, there are three mainstream markets at present: [self-hosting mode] [mixed hosting mode] [centralized hosting mode]. Among them, [self-hosting mode] best fits the hardcore crypto native concept: users are required to manage mnemonics and all key fragments by themselves. Once the mnemonics and all storage fragmentation devices are lost, assets will fall asleep on the chain. Although [mixed hosting mode] [centralized hosting mode] strategy can achieve functions such as unfamiliar equipment recover, social recovery, but because the sharding hosting party can not 100% eliminate the risk of human evil, so the security and CEX, heavily rely on the credibility of the founder.
Thus, when choosing an MPC wallet, users will have their cake and eat it: 1. Choose a [self-hosting model] product, and then protect mnemonics with more effort and cost; 2. Choose [mixed hosting mode] and [centralized hosting mode] products to enjoy the experience of using web2.0, but you must trust the product operators not to do evil.
To sum up, the security of the MPC wallet is not only related to the signature process, but also related to the management policy of key fragment.
[Self-Hosting Mode] is more suitable for enterprise-level users: they pursue complete security, and have enough manpower and resources to ensure that their mnemonics and storage devices will not all be lost at the same time; On the other hand, [hybrid hosting mode] [centralized hosting mode] is more suitable for ordinary web3.0 players: small capital, scattered holdings, rigid needs for centralized scenarios, so used to believe in human nature (even in FTX-like disasters, relatively little loss).