Saving a third of your income can be a challenge for many people. After all, everyone's financial situation is different. Factors such as rent or mortgage payments, debt obligations, health care costs, child care costs, and supporting family members can significantly affect your ability to save a substantial portion of a person's income. So consider the full financial picture when setting a savings goal. Instead of focusing only on a specific percentage, each person should evaluate his or her income, expenses, and financial priorities to determine a viable savings amount that is appropriate for his or her own circumstances.