When you buy Bitcoin when the price is 100k$ then how much will you sell it back to make a profit at that time the price of Bitcoin might not exceed 100k$ and if the price didn't exceed that amount you will become a loser in the business so how do the vendors do at that time?
Or you buy at that time and think that it will go up to 200k$ but ironically, the price comes below 100k$. What will be your faith/fate? Many companies stopped functioning last year because they accumulated a lot of Bitcoin when the price was high and they were thinking that the price would go up for them to sell them off and make their profit from there but instead, the price of Bitcoin drastically come down very well. So the companies enter bankruptcy and folded. So exchanges are trying to avoid such mistakes so that they can run a long journey.
Will the price pass 100k$ next year 2024 for buys to make their gain?
It is a normal thing in the market and it happened during the previous bull market cycles, and the scenario cannot be prevented totally because no one knows exactly where the market is going to top out.
To answer your question from my perspective and from the little experience I got because I have once fallen victim to this during the 2017 bull market.
First I will wait to get a clearer picture of the market direction to ascertain that the trend has changed, and we are heading into another bear market, then I will sell immediately at a small loss to accumulate back at a cheaper price using the DCA strategy.
Unless if you are a holder then these conditions or situations wont really be that much of an issue on which you would really be just simply be able to hold no matter what the price but if you are
that someone who would really be having that kind of sell target then you should really be selling out on the peak. How to know the peak? This would really be depending on you because bull run isnt something that could be predicted on how long it would last. If you do able to sell on peak then its good but if not then you would really be needing to wait up for another cycle for you to
sell out specially if you do enter on the market on a very high price. This is why it would be always recommended that you should put up target profits or selling point.