When a bear market occurs, the thing that makes me not want to invest in altcoins is that I'm afraid the price will fall. even more so if it is a new altcoin. although this can be seen as an opportunity to increase the number of altcoins at a low price, it is quite difficult to invest again when we still have these altcoins. seeing its value fall is enough to make a lot of people frustrated.
However, it's only natural that people hesitate to adopt an altcoin when the price is dropping, even CEOs of many new projects understand the same thing. they sometimes delay their token sale if market conditions worsen. however, some people wouldn't hesitate to buy bitcoin or the popular altcoin in the current situation.