Marketing is a vital tool used to win one's heart and attracts investors, buyers, or users. We can't deny the fact that huge companies are using this strategy as it was really effective and the impact is great. And they spend millions on ads knowing that the return is more than the amount they spent. So, if are in business and wanted to spread information, become competitive and increase sales, we have to learn to go this way otherwise, we lose the market competition.
If a businessman cannot manage the marketing of his product then he will lose his existence in this competitive market. Because people will not get any information about his product. At present, as people are increasing, so are the number of business also grow and the competition for the same product is also increasing. However, the marketing strategy of a national business and the marketing strategy of a local business will not be the same. There are some big companies who can advertise on TV media which many of the small business owner cannot do. Therefore, not all traders have the same strategy.