That is why how important the marketing strategy is in increasing product sales,
without it the product will not be known and information related to the product will not be conveyed to the general public,
this certainly makes sales not going anywhere.
The marketing strategy will be born after the product gets better promotion in the community and this must be done by the product owner himself. Because without promotion in society, everyone will not be familiar with the products that we have or that we will sell to the public. That is why promotion is the main thing that must exist so that product owners can make better marketing strategies after seeing how people respond to the products we have.
Just imagine putting up your business in a city, let's say a restaurant, and if you don't advertise it and just trust your customers words to tell others, you still have customers, but only a few, unlike if you posted very delicious photos online, put ads on the radio, and posted posters everywhere. This can attract more customers and make you known. This is like what I've seen in a video on social media where a pizza store (old) doesn't run advertisements, but their pizza is very good. When someone found it and posted it on social media, tons of customers came in to buy it, and it indeed boomed his store. Marketing is a huge factor for businesses, and they can't run without it.