Every casino must have something called a marketing team and sometimes they have a different way of running campaigns and promotions with other casinos, we can't equate betfury with other big casinos on this forum who may have a much more budget than betfurry to get traffic in long-term.
Betfury is a decent gambling site, and eventually, they'll improve, maybe slowly but surely. Marketing should be the area where budgets are big, as it's where they will attract new gamblers to try their site. As long as they continue to have good customer service, I'm sure gamblers will keep coming back for some good times.