Yep, "long-lasting scam" as they were able to change the opinion of the forum member after the fake team and fake ICO project issue. Moreover, the had gained a strong support and great reputation in the forum by running free bet offers and by giving 'Cold Wallet' through
free raffle. Betnomi had also sponsored in
Bitcointalk community awards and
Bitcointalk Pie baking contest. A lot of forum members have received custom cold wallet from Betnomi! That's why the forum members ignored the warnings.
Dude, their marketing budget is way over what they could get (from the information we have). In addition, all information about their CEO (including IP and much more is known and confirmed) and I tend to think it all came about because of some very crappy management skills. Need to be an idiot to show your real data everywhere, be a resident of the USA (where they are quite strict about fraud) and at the same time think about Exit Scam.