This is a rare chance unless you are a good spotter for developers with a lot of connection in marketing and very trendy socials like twitter. I think some do this by following their season influencer or particular wallets. Its kinda hard to sort out a very goof project on meme in dozens of choices and checking each is really time consuming.
maybe in a perfect world it would work like that. In the real world, any number you look at in the context of "very trendy socials" can be bought for dollars, making the success of the project dependent only on the capital that the scammer has and the experience in creating a scam (AKA how many scams he did before, and experience they make quickly, because some of them can create several scam projects a day).