I just thought of this, and I want you to view it from your own perspective. As everyone hopes that more people get to believe and use bitcoins, I think bitcoins can gain more new users on a large scale if anyone (whales ) can place their advert through a popular football club just as some companies do sponsor football league. I think this will send a strong message to billions of people across the world who do know but does not embrace Bitcoin usage.
Let me site another example, let's take for instance, a club announces that they will pay their players in BTC. This news can also help people adopt BTC.
The massive adoption of bitcoin, if i understand clearly, is what you're advocating for.
The truth is, it is a collective reponsibility, trust me, people from all works of life in different time zones that currently exist in the space are doing their very best in the advertising and promotion of blockchain technology, which is the technology behind the innovation, and crypto, which is what bitcoin is. You just have to do you wherever you find yourself.