When I got on to the crypto boat a few year back, I was more concerned about security than privacy as we are dealing with money and naturally you want to protect your home bank! Same scenario applied to beginners, if cryptocurrencies were introduced to someone for the first time and you told them this is as good as your local currency,  I have no doubt that they will be more interested in the security side of things than privacy!! Privacy concerns are to be expected from pro users who know the pros and cons of the technology and not from beginners.