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2. Investors like bitcoin because it's different from the traditional financial system that's controlled and regulated by the government of such a country. With bitcoin and crypto in general, transactions are outside the control of anyone, entity, organization, or person.
3. Transaction is fast; bitcoin gives every user the luxury or pleasure of speed in transactions. Hence, network hiccups are almost eliminated when transacting with bitcoin.
Among the list, these are my most personal reasons. Since I am into technology guy, I am really amazed at how Bitcoin was built and how Bitcoin really works, it's kinda of a perfect solution for our current problems in financial or the way we send money or make payments.
The way how Bitcoin solve the current traditional financial system we have is already a big win for Bitcoin.