It seems that, when there is a team that is experiencing a decline in performance it is more often to fire the coach. Because it seems like the only way that is easy to do instead of selling players and or buying players, which will certainly wait until the transfer window opens. So yes, it is not surprising that at this moment Erik ten Hag is planning to be fired, instead of improving the team's performance. Although in fact, recruiting a new coach will of course still not guarantee that the team can recover quickly.
Buying a new good player only can make short term effects and in Manchester United, we saw it with Bruno Fernandez, Eriksen, Casemiro but now they are all stuck in the club with poor performance. Will Manchester United need new star players, they do need those players but they already have enough good players in attacking. They are only lack of good defensive players and their defense is their Achilles in this season.
Ten Hag seems to be very confident with his plan but results are chaotic enough and bring enough uncertainty for the club future. Not sure what Ten Hag and Manchester United are thinking of to buy in January 2024 to improve their team? New attacking players or new defenders? What will they priority in the winter and summer transfer markets?