Asides, what leads casino into limiting a player is if the player is always playing one particular type of game and always winning, the casino will then limit the player as a way to encourage him or her to try playing some other type of games or sports. This I believe is something that is common in most online gambling casinos.
It's not that simple. Sportsbooks will limit players who keep beating their closing lines again and again implying that they keep finding value bets somehow due to which they become long-term winners.
This logic applies to any market in any sport. Very few sharps like Pinnacle, Bookmaker etc and exchanges like Betfair, Matchbook etc don't limit at all.