Financial evolution, unfortunately, is not balanced with dsitributed knowledge of society. Once they hear about the value growth, they will consider it a profitable scheme with no risk and they can enter without any hesitation.
This point is actually exploited by "people who know better". Crypto is really mostly for this purpose.
That's always the case, for those who look at crypto for the huge profits it can bring, instead of being aware of the risks it can bring.
Seeing that many people are indeed enthusiastic, it needs to be a concern to emphasize good financial knowledge.
But right now in reality, people's ability to know about finance as a whole is very lacking, they are not aware of the dangers that lurk.
Those who have many evil intentions take advantage of the moment to steal from people who do not fully understand.